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Archive for the 'sports marketing' Category

Sports Sponsorships beyond the stadium

I delivered this deck at our recent Sports Marketing 2.0 VIP Summit in Chicago. Folks seemed to like it, so I’m sharing it here. If you’d like to learn more about this content, you should consider joining us at our next Summit event…we’re setting up 2 more this year…most likely to be held in Sept [...]

Smaller Markets, but MORE FANS

This stat just crossed my desk…
According to Scarborough, the Colts are the #3 NFL team in the U.S. in terms of % of the population that has watched, attended or listened in the past 12 mo. (Green Bay #1 and Pittsburgh #2).
Why is this important for Sports 2.0? It speaks to the fact that geographic [...]

Indianapolis wins bid for 2012 Super Bowl

The NFL owners have spoken and the work of the Indianapolis community over the past 25 years has paid off. The 2012 Super Bowl will be played at Lucas Oil Stadium.
Economic Impact Expected to be in Millions
Moments ago, National Football League owners, meeting in Atlanta, voted to award the 2012 Super Bowl to Indianapolis over [...]

Please join me at Sports 2.0 event in Chicago…

The Sports Marketing 2.0 VIP Summit, a conference designed for online sports marketers, is coming to Chicago on June 12, 2008. Event will start at 1pm and run through dinner. Location: United Center.
Follow this link for more information, and to register.

Here’s all the detail:

Sports Marketing 2.0 VIP Summit – Chicago
“…..Web 2.0 is a transformative force [...]