I delivered this deck at our recent Sports Marketing 2.0 VIP Summit in Chicago. Folks seemed to like it, so I’m sharing it here. If you’d like to learn more about this content, you should consider joining us at our next Summit event…we’re setting up 2 more this year…most likely to be held in Sept [...]
My subscripton to Business Week magazine ran out recently, so I was pleased when SM 2.0 community member Verna De Jesus forwarded this article to me. (Also nice to see, Ed Sullivan, another SM 2.0 member, get a little ink for what he’s doing with Infield Parking.
From Business Week:
Social Networks That Break a Sweat
Sports-related sites [...]
This is great stuff. I started digging into all the content hidden beneath this widget and found a wonderul mix of Cadillac branding, NFL Highlights, fan contests, specialty Webistes and more. I need to spend more time (which I don’t have right now) to figure out what I think of all this…but for now, check [...]
Just started a new book called, “Microtrends, the small forces behind tomorrow’s big changes,” by Mark Penn and I’m struck with how his political research seems to verify my arguments about our online fan base.
…by the time a trend hits 1 percent, it’s ready to spawn a hit movie, best-selling book, or new political movement. [...]
