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Archive for the 'human nature' Category

Sports Marketing 2.0 - a digital ecosystem

Let’s start the new year with a fresh definition of Web 2.0.
“…..Web 2.0 is a transformative force that’s propelling companies across all industries towards a new way of doing business characterized by harnessing collective intelligence, openness, and network effects.”
I got this from Amol Dalvi who got if from O’Reilly
I don’t mean to get too [...]

On Golf, Websites and Anger Management

Got to take the afternoon off yesterday to play in our annual company golf outing. Beautiful day here in Indy. 85-degrees. Not a cloud in the sky…now if I could just learn to putt!!
While my golf game is not improving, I got a sign yesterday that my spirit may be maturing at least a little [...]

How to make money from social nets

I can see my search engine rankings climbing already. Just add the words “how to” to your headline and the spiders come a crawlin…add “social nets” and the V.C.’s can’t be far behind.
We’ve built a fairly robust social networking platform, and now we’re in the process of “monetizing” it. In this process we’re considering all [...]

“Game Mechanics” take on new meaning

In sports parlance, the word “mechanics” is typically used when describing fundemental movements. I learned today of another kind of “game mechanics” which have nothing to do with sports, yet are equally fundemental and could have huge impact on our football team.
The “game mechanics” of which I speak were brought to my attention by Susan [...]