Comments on: Alexa rankings reveal need for “media” versus “sponsorship” strategies. http://www.patcoyle.net/2007/12/24/alexa-rankings-reveal-need-for-media-versus-sponsorship-strategies/ "The things we think and do not say," J.M. Tue, 02 Dec 2008 14:24:56 +0000 http://wordpress.org/?v=2.6.5 By: Katir http://www.patcoyle.net/2007/12/24/alexa-rankings-reveal-need-for-media-versus-sponsorship-strategies/#comment-24769 Katir Sat, 08 Mar 2008 09:31:18 +0000 http://www.patcoyle.net/2007/12/24/alexa-rankings-reveal-need-for-media-versus-sponsorship-strategies/#comment-24769 Some of the sponsors are using generic rather than specific means of advertising, and they appear not to care. How will something targeted at sport lovers be advertised in the general manner. Some of the sponsors are using generic rather than specific means of advertising, and they appear not to care. How will something targeted at sport lovers be advertised in the general manner.

]]> By: Maureen Williams http://www.patcoyle.net/2007/12/24/alexa-rankings-reveal-need-for-media-versus-sponsorship-strategies/#comment-16840 Maureen Williams Thu, 27 Dec 2007 00:10:50 +0000 http://www.patcoyle.net/2007/12/24/alexa-rankings-reveal-need-for-media-versus-sponsorship-strategies/#comment-16840 Patrick, thought I'd throw my 'AMEN!" in on why people come to mycolts.net. They come because of their passion and what our team, our coach, our owner, our players, and our fans mean to them. No matter where they are, how isolated, or how busy, they can come to mycolts to connect whenever and whereever they have a minute or two (and access to the internet). In the few short months since our launch we've got a lively community that is much more complex than, 'men who like football' Our sponsors do more than make the community possible (although the community is aware that they do), Our sponsors add to the fun on the site. They are part of the community. Patrick, thought I’d throw my ‘AMEN!” in on why people come to mycolts.net.

They come because of their passion and what our team, our coach, our owner, our players, and our fans mean to them. No matter where they are, how isolated, or how busy, they can come to mycolts to connect whenever and whereever they have a minute or two (and access to the internet).

In the few short months since our launch we’ve got a lively community that is much more complex than, ‘men who like football’

Our sponsors do more than make the community possible (although the community is aware that they do), Our sponsors add to the fun on the site. They are part of the community.

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