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Archive for July, 2007

Selling niche media to the “mass”(sters)

MyColts must know its place if it hopes to attract sponsor dollars from big brands.
I was on a conference call last week to explain and demonstrate our new social net (mycolts) to a large, international brand / prospective sponsor.
We showed her all three of our Websites (colts.com, mycolts.net and myindianafootball.com) despite the fact that she [...]