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Our total number of registered mycolts.net users is up to almost 7,000. On the surface, it appears that everyone and his brother is uploading photos. Not counting profile photos, we have almost 9,500 photos uploaded into personal photo albums on the site. So we’ve got about 1.4 photos uploaded for every registered user in the [...]
I’ve been writing a lot about our plans to grow MyColts.Net as large as it can be. While we do want our fan community to expand nationally and globally, we also want to maximize fan participation in Indiana, which is our primary trading area. One way we plan to do that is with “Geographic” groups [...]
Got an encouraging little chart today from a friend at Hitwise:
Not telling me anything I didn’t know, but encouraging nonetheless. We’re up to nearly 7,000 registered users and they’re very active.
I’m also noticing our overall traffic, when you add up mycolts.net plus colts.com is up 170% overlast year. This bodes very well for revenue potential. [...]
What does success look like?
I get asked this question a lot. My boss wants to know. Sponsors want to know. Heck I WANT TO KNOW!
But by what measuring stick should we evaluate our success?
By the number of people who register into the system?
By the number of return visits?
By the number of ‘clicks’?
Or is there some [...]
