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In case you’re curious about the ads you’ll see during the game this year, you can check out this site
This site has been around for a few years, at least, but I’ve never had much use for it until now. Lately I’ve been trying to reach the marketers behind these ads, so it’s nice to [...]
Darl Ernhardt, Jr. has released a new social networking site for NASCAR fans. The site is called Infield Parking, and while it’s in beta you can register, set up and profile and start connecting with your racing buddies.
The site begins with most of the features you’d expect (profiles, photos, comments, friendlists), and it makes good [...]
It occurs to me that the popular board game, Monopoly, has become the poster child for old economy thinking. If we can learn to think outside the Monopoly “box”, we can expand our revenue opportunities.
Monopoly is a “zero sum” game.
One person wins when he or she bankrupts the other players. When one person has [...]
Our register-to-win Super Bowl tickets contest ended last week. A college student from Indianapolis won it. We actually sent our most famous fan, Zack Legend, to surprise the young woman a la Ed McMahon and Publisher’s Clearinghouse. You can watch the video here. I’ll write more about the Zack Legend phenomenon in a future post. [...]
