January 2007
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Archive for January, 2007

Widget & Superbowl campaign updates

OK. So we changed the marketing copy for our “widget” campaign. We stopped calling it a widget to help fans grasp the concept:

This new ad will hit the streets in our next E newsletter. We still need to create a better landing page. Here’s what we’ve got right now. We exceeded 19,000 total views for [...]

Is NFL ready for “no huddle” marketing?

The huddle was a very important thing to our grade school football team. Run back to the huddle, form a neat huddle, no talking in the huddle. Huddle up!! These were phrases we heard quite a bit. The huddle was the foundation of our entire gameplan. Without a huddle we were lost. Even the pros [...]